Right now we are working on a campaign for Bonniers sponsorship of the Swedish Basketball Association. We have presented both to both and they all loved it! We have been strugling with the strategy and concept for a while but finally we found a solution that we think would work and they love. The feeling to finish a pitch and the reaction of the client is applauds and the “We love it!” was one of the best experiences at Hyper Island this far! During this module I have reached my goal to learn more about strategy and to get to pitch a concept built on that strategy and sell it confirmed how much I love doing working with strategy, concepts and pitching. To have a job where you have an opportunity to achieve this feeling every time you present something new feels great!